America’s Oldest Brewery

Creative Direction

Take 27 minutes out of your day and immerse yourself in the story of America’s Oldest Brewery. A brand that has survived nearly two centuries by holding true to the values of hard work and earning respect. We were fortunate enough to spend quite a bit of time at the old brewery on Mahantongo Street capturing the textures of place and people that make up D.G. Yuengling & Son. This was a labor of love. We hope that you enjoy watching it as much as we did making it.

 

Project Credits:

Art Direction: Hilary Sedgwick
Copywriting: Brendan McGann

 
 

 

Photoshoot Stills